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For the first time, Chanel and Jean-Paul Goude reveal the drawings, collages, and sketches that inspired Goude’s iconic advertising campaigns for Chanel’s world- famous fragrances, from Égoïste and Coco to Chanel No. 5.Inspired by a small gold birdcage in Coco Chanel’s Paris apartment, Goude famously cast a young Vanessa Paradis as a Chanel Tweetie Pie, swinging on a trapeze to promote Chanel’s Coco perfume. He went on to make Estella Warren the face of his Chanel No. 5 campaign, and he called for the entire facade of a Riviera palace to be built in Rio de Janeiro for the first Égoïste film, before capturing Karl Lagerfeld, Lily-Rose Depp, and the ghost of Coco Chanel herself. A must-have for Chanel lovers, Goude: The Chanel Sketchbooks also allows creatives and advertising enthusiasts to discover the imagination and creative process at work behind these unforgettable images.
